this post was submitted on 20 Oct 2025
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Is it losing control of what your technology does? Because that's where it starts, you get a blind buy of technology as a fashion statement, and that technology says "forget all the details, that's beyond you".
No. Enshittification has a very specific definition. It’s a business model that follows exactly these steps:
Step 1: make a product or service of high quality to users, offered for free, to gather a large user base.
Step 2: slowly optimize the platform for “business users”, aka advertisers. The service now starts to become worse for the original user base.
Step 3: make the product worse for both end users and businesses in order to squeeze more short-term profits.
It’s not a general term for “things getting worse”, it describes exactly these three steps, in this order, exactly as stated. Any variation would need a new term… except we have enough examples of this playbook that no such variations have been spotted.
So what's the word for everything is made for consumers instead of users?
You being willfully ignorant of what enshittification means doesn't change the meaning of the word
ok, do you want to lord my ignorance and your supreme knowledge over me, or do you want to enlighten me?
The other guy gave you a definition of it already? But I guess if you want to learn more you can read about it here
if it's not enshittification, what is it? What is the word that I need to communicate? Can you help, or do you just enjoy calling people stupid?
you’re gonna have to elaborate what you mean by “consumers” and “users”.
User: someone who uses a piece of software as a tool. they know what they are doing with the software
consumer : a pig at a trough , barely knows they are alive and sucking up whatever is presented before them.
Basically, in this context, these stupid ads turned technology from actual tools that have things you can consider and contrast to choose to suit your needs to a fashion statement and accepted the idea that you don't know what you want, just consume this product because it's fashionable. you're too stupid to know how many gigabytes of storage it has , because you're too dumb.
honestly i think you're just spewing bullshit. just because apple markets a product with style does not mean its customers are dumb or don't know what a gigabyte is.