In general if a technology is not comfortable to use people won't use it. Even if I'm into VR I don't use it as much as I would if it would be as easy as to put my regular glasses and VR is expensive to justify if you are a non-gamer honestly.
And I also think, at least in Europe, people is more concerned with privacy. I feel a bit bad of having a meta quest now, even if I think it's the best headset for its price, but meta is constantly abusing us with targeting sales to specific people only, now spying on android users, adding AI profiles to Instagram, etc. And the headset is the only thing I have from them.
Companies need to respect users a looot more if they want us to put those things more frequently honestly.