this post was submitted on 16 Jun 2025
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WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature.

Meta says it will tailor the ads to your interests by using “limited” information, including your country or city, language, the channels you follow, and how you interact with ads on the platform. You can also change your ad preferences from Meta’s Accounts Center.

This isn’t the only change Meta is making to WhatsApp. The company will also start showing promoted channels when you click on the Explore button to find new ones to follow. It’s also rolling out the ability to subscribe to channels to “receive exclusive updates” as well.

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[–] Auth@lemmy.world 48 points 12 hours ago (6 children)
  • provide free app at a loss

  • grow massive user base and market share

  • squeeze your userbase for every cent they're worth

Every single time. We got to solve the funding issue some how, I dont want to live in a future run by ads.

[–] tarknassus@lemmy.world 4 points 8 hours ago

The enshittification process in a nutshell.

[–] ely@mastodon.green 3 points 8 hours ago
[–] bonjour@mander.xyz 10 points 11 hours ago (2 children)

WhatsApp was not free and already had a massive user base before Facebook bought it.

Hope this will turn people to alternatives.

[–] Darleys_Brew@lemmy.ml 3 points 8 hours ago (1 children)

Wasn’t it like a quid to sign up?

[–] bonjour@mander.xyz 3 points 7 hours ago

Yeah it was something like that, very low price compared to what SMS were charged for.

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[–] hansolo@lemmy.today 2 points 10 hours ago* (last edited 10 hours ago)

Eastern Europe loves the app Viber that Rakuten bought, which has had ads for years.

People LOVE a walled garden of their friends are there, too.

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[–] Ronno@feddit.nl 18 points 11 hours ago

This is such great news! More ammo to use when trying to convince friends and family to move away from WhatsApp

[–] JamonBear@sh.itjust.works 9 points 9 hours ago (4 children)

delta.chat

The enshittify proof alternative!

[–] rdri@lemmy.world 5 points 7 hours ago

...Electron inside.

[–] SpiderUnderUrBed@lemmy.zip 6 points 9 hours ago (1 children)
[–] buttnugget@lemmy.world 1 points 7 hours ago

I believe it is centralized but it is certainly an alternative to WhatsApp. My understanding is that it’s encrypted and privacy centric.

[–] ace_garp@lemmy.world 3 points 8 hours ago (1 children)

Yes, encrypted chats packetised over SMTP layer.

Smooth as silk for a year and a half.

Send pics, voicemails, files, videos, and video-chat(via Jitsi integration)

Arcane-chat app does location sharing too.

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[–] aeternum@lemmy.blahaj.zone 11 points 12 hours ago* (last edited 12 hours ago) (1 children)

I hope Signal does this too!

- no one ever.

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[–] Corn@lemmy.ml 4 points 10 hours ago* (last edited 9 hours ago) (5 children)

Do you have WhatsApp?

No Telegram?

I dont have that one, none of the clients seem to work on my phone... Wechat?

Cant verify, SMS doesnt get through. LINE?

lol I dont have a japanese number. Kakaotalk?

No... ...discord?

Sure!

Shit he's 30 seconds from finding out Im a furry.

[–] Nalivai@discuss.tchncs.de 2 points 8 hours ago (5 children)

none of the clients seem to work on my phone

Hm, first time I hear that one to be honest.

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[–] Jaybird@lemmy.world 101 points 20 hours ago (2 children)

"We will never show you ads in WhatsApp. We promise". --Facebook when they bought WhatsApp and promised the previous owner not to force ads in the app...

[–] InnerScientist@lemmy.world 31 points 19 hours ago (1 children)

I wonder if anyone believed them at the time

[–] Jaybird@lemmy.world 5 points 9 hours ago (2 children)

If they did not, they at least ignored that instinct and kept using WhatsApp...

How do we get people to stop ignoring their better instincts in things like this?

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[–] sp3ctr4l@lemmy.dbzer0.com 15 points 15 hours ago (4 children)

I forgot WhatsApp existed.

Guess its shittier now.

Mhm. Yup.

[–] 100_kg_90_de_belin@feddit.it 21 points 13 hours ago

It's the go-to messagging app in my country for historical reasons.

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[–] zebidiah@lemmy.ca 20 points 17 hours ago

I literally just got my senior citizen dad off Skype and over to WhatsApp like 2 years ago... Ain't no way I can get him over to signal

[–] Redex68@lemmy.world 0 points 6 hours ago (4 children)

I see a lot of people saying it's time to switch to Signal, and I mean I agree in principle, it's my main messaging app, but I don't see how it can scale. It runs off of donations and the only reason it's still functioning is because the users that are there are above averagely passionate about it and willing to donate. If it became the defacto messaging app I fear that there is no way they would be capable of financing that level of traffic.

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