You know, there's that old yarn about Alfred Nobel. That his obituary was accidentally published early and that he was shocked and dismayed to discover that the only thing he'd be remembered for was the invention of Dynamite. So, he went on to create the Nobel Peace Prize, in the hopes of contributing something other than death to the world.
I'm not saying Nobel was a fantastic dude, but at least he cared enough to not be remembered as the guy that made it possible for your son to get blown to peices in a war. He wanted something positive associated with name.
Even that seems too high a bar for these folks. They've become so entrenched in their own little world that I don't think they much care what anyone outside it thinks.
I think... there was a kernel of a decent instinct there. At the point that John Oliver bit came out I feel like we were all kinda just marveling at how far stupid playground insults managed to get Trump. "Well, ok, maybe he's onto something. Let's try it and see what happens." Was a fine reaction for the time, but I think it was best abandoned quickly.
In 2025, not useful in the slightest. I don't know what is precisely, but I don't think it's petty name calling.