Preface: I'm no rocket surgeon.
Wish they weren't scribbling off SpaceX's design so hard. It's entirely possible that examining the conditions and dynamics of re-entry would lead to a very Starship-like design in the end, but there's merit in exploring the possibilities. Especially since this is supposed to be a smaller vehicle, so it won't be experiencing the same exact conditions as Starship at any stage of flight. Fingers crossed that it really is just a render for publicity and the actual design will be informed by physics, not FOMO.
But it certainly puts a smile on my face to see ESA gradually pulling its head out of its ass and realizing that reusability isn't a fad.