Makes me think of this upcoming competition to find fossils that are not surrounded by the rocks that science expects.
I suspect a lot of people who believe (some subset of) the crazy nonsense are actually science inclined. But we (often/used to) teach science as about great people heroically defying the consensus and triggering a paradigm shift that changes the world. And that looks a lot more like vaccine denialism than pipetting samples for 50 hours. Some of the community spaces are clearly interested in thinking about the world, and there's a self-isolating effect of asking someone
"Why is there a tree that's fossilized across 5 different epochs of bedrock?"
and being told you're a crank. Then layer on the grifters.
So yes; do remember to talk people through the facts before labeling them a conspiracy theorists, and focus on the shared amazement at how weird/complicated/nuanced the data is. Ask lots of questions!