Have to give lies of P lots of credit for adding "adjust anytime" difficulty settings. Most souls-likes wont budge here with difficulty settings at all, likely due to the rabid fan pushback, but this was a huge plus to me.
As someone who dislikes the punishing "fail for 3hrs over and over again" genre mechanics but likes everything else about the game, it went from a "no thanks" to "buyable" with that change.
These apparently have Ad leaderboards. If they follow other similar platforms, the charging will be free.