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I worked at a company that made software for multi-level marketing companies (legalized pyramid schemes). Some of our clients sold snake oil remedies and were always getting in trouble for claiming they could cure cancer. I liked my coworkers and the job itself, but I hated the nature of what we were supporting.
I don’t think you can separate one from the other.
The company was always getting screwed over by dishonest clients, but we never sued because it would be bad for our reputation. The financial pressure grew until we started acting like a much dumber business: taking bad deals, outsourcing to cheap overseas teams, forcing everyone to work crazy hours, doubling up on the “we all have to make sacrifices” kool-aid, the list goes on. I didn’t stick around for long.
I’d do it again if I had to, to keep food on the table, but that experience taught me there’s no “right way” to operate in a bad industry. Eventually you either assimilate or go out of business.